Today every business needs social media.

Now there’s a book for business people who are busy running a business, but want social media results.

This social media book is sold on Amazon

Authors Warren Whitlock, Edward Philipp, and Lee Pound are social media experts and will tell you what you need to know, and who you need to follow to learn how social networking can boost your marketing results, run your business efficiently and make more money online

At least once a day, I hear of someone that has a web site problem where they trusted someone to build a page and got it late, not the design they intended, incorrect copy or messed up their site so bad it is completely down.

Inevitably, they tell me “My contact said he’d take care of it. I haven’t heard from him in a while and I feel like my Internet business is being held captive.”

It doesn’t have to go this way.

First off, be careful who you trust. The cheapest deal may end up costing you. (that’s just good business advice)

However, when it comes to web site. EVERYTHING can be fixed if you do one thing.. Control the ownership of your domain.

This is best done before you get into a dispute. If your domain is not registered in your name (meaning you have the login information and password and pay for the domain on your own credit card) then take a few minutes right  now and get this fixed.

Just five minutes now can save you hours, days, or even years of frustration later.

Use this form at InNet Domains:

A click on the graphic above will take you to a secure web site where you can transfer ownership in a few minutes. And see the transfer concierge link? That will send you to a phone support desk if you get stuck.

Literally, all you need is a credit card to bill it to and the name of the domain you want to transfer. The system will handle contacting the current owner automatically.

HINT: Assuming you have an ongoing business relationship. Do tell them that you are d0ing this.. I find that an explanation like “straighten up  the books” should suffice in most friendly circumstances

You don’t need to move the web site, change servers, submit legal documents or make any other changes  to do this. The point is.. if you ever DO need to do this, you’ll have the domain name under your control.

If you buddy set up your site saying “I’ll take care of the registration” he’s the one in control. If you trust him, have a legal agreement, or don’t care about the potential of someone else owning your destiny, you don’t need this.

But why not be safe?

DISCLAIMER: Any references herein regarding ownership, legal issues, dispute resolution or laws is purely for illustration. I am not and attorney, and cannot give you legal advice. This article is intended to show how easy the process online is.. not to suggest who should own your domain. I will leave that to the attorneys and other professionals.

Guest Post Author: Rick Parkins

With a newsletter, you can inform the public about your business and products as well as any services you offer. You can keep them posted and updated about what’s going on with your business and use it for your promotions and offerings. Publishing a newsletter will keep reminding your subscribers that you are still there and are ready and willing to offer them good products, services and of course special deals.
Newsletters can also be used to impress your subscribers, show them your expertise and knowledge about a particular or many topics as well as the many benefits you have to offer them. When you impress people, they can become potential customers and another great thing is that they may recommend you to their friends, colleagues and family. All of whom could very well become customers in the future.

If you have a website and are not presently publishing a newsletter then you may want to consider doing some research and getting that first Newsletter off the ground.

Educate yourself on how to publish one. It really isn’t that difficult and when you get it right the visitors will follow and your business will grow. In order to write a decent newsletter you don’t have to be an accomplished writer but you do have to know your subject and then share that knowledge with your subscribers. By doing this you will build a trust and confidence in the eyes of your readers that advertising money simply can’t buy and that’s why it’s so powerful.

So, here are the 5 things you must know to publish a newsletter.

1) Make sure that the content of your newsletter pertains to and is closely associated with your business or the theme of your website. Do not dwell too long on what could be regarded as your field of expertise. You have started a site and your theme for your site will always be something you are knowledgeable about. For example; if you have a site that sells auto car parts, your newsletter must contain articles or content like photos that pertain to cars, auto parts and such. You may also include content about your company and staff.

Remember that visitors of a certain site are there because they are interested in what the site has to offer. If they sign up for an opt-in list or for a newsletter this means that they want to be updated for that certain theme or subject. Be sure that when you publish your newsletter you are filling the need of the subscriber as well as keeping their interest.

2) Ensure that you have well written, information rich, content for your newsletter material. Articles you have written can be used as the basis for the body of your newsletter. As such they should excite your readers while at the same time providing good information. If you want it to look professional, and of course you do, your newsletter should be well written and checked for errors such as spelling and grammar. Remember, the trust your reader has in you by way of your newsletter is at stake here.

3) Make sure the content of your newsletters is factual, provide real facts and figures. If you don’t your reputation as an expert in that field may come into question. Loss of trust from your subscribers may, and probably will, result in them unsubscribing to your newsletter and possibly ignoring your website completely in the future. Never forget that there are many, many experts on the internet and your subscribers will have little difficulty finding another good one.

4) Provide fresh subjects and content, new material that provides new information for your subscribers. If you publish outdated information in your newsletter, there is a very good chance that your subscribers have already read about this somewhere else (unless you put your own twist to it or come at it from a little different direction). Stale or old content will cause your audience to very quickly lose interest in your newsletter. When that happens there is a good chance they wont read through to the bottom of your copy where you are selling yourself or product. Of course if that happens then what was the point in writing the newsletter in the first place, no one read your sales pitch, which equals no sales.

5) A point of caution here – never use copyrighted material such as photos and articles. This is outright plagiarism, you could get yourself in quite a bit trouble for this. You could lose your business and / or face legal repercussions over copyright infringement. If you do not have the time to write your own material for your newsletter, there are many willing and able professional article writers that can do it for you for a fairly reasonable fee. All your investment in writing and publishing a newsletter can be well worth it when you see your list building and your traffic increasing.  

Writing and publishing a newsletter is a great way to make contact with your subscribers increase your visibility. It should also, if you’re doing it right, increase your
credibility as a knowledgeable expert in your field which has the side affect of increasing your subscriber list. This in turn will get you and your website better positioned for more sales which translates to higher profits, something we should all be trying to achieve on a daily basis.

Article Source: http://www.articlesbase.com/online-business-articles/5-things-you-must-know-to-publish-a-newsletter-1329448.html

About the Author

With all of the information out there it’s easy to get lost in all the myths and hype. Probably the toughest part of sorting through all of the information on the net is finding the truth, especially when it comes to searching for a "home Based" or "Internet" type business. I personally had arrived at a point where I was pretty much ready to give up, but fortunately (I guess) I am stubborn and didn’t quit. Well … I’m glad I didn’t because I stumbled on some great resources which are now serving me well. My point is this, don’t give up, anyone can be successful as long as you keep educating yourself and moving forward. I am just an average person trying to make a presence on the web and willing (for what it’s worth) to help others on their way to success. I’ve been scammed so many times I lost count and because of that I refuse to give out any information I believe is not genuine. I will always strive to present the best and most complete information possible. Good luck on your personal journey. If your interested in learning more go to http://www.rickshomebusinessreviews.blogspot.com/

Microsoft Browser Poll could be heaven for hackers

Hackers find a way to get into every corner of the internet and Microsoft’s antitrust-busting ‘Browser Poll’, due to launch in Europe next week, could be no different.

Computer security firm Sophos has issued a warning that hackers could exploit the scheme to trick users with fake browser choice screens.

Microsoft’s scheme was introduced to appease the European Commission which was investigating Microsoft’s ‘unfair advantage’ in the browser market due to Internet Explorer being bundled with Windows. Set to launch gradually roll out across Europe from next week onwards, the scheme will give Windows users the opportunity to choose from 12 different browsers (see screenshots here).

We’re using twitter.com for micro-blogging. Short posts under 140 characters answering the question “What are you doing?”

The best use isn’t the things we post. It’s the conversations we have we real people, in real time.

I get answers for almost anything in minutes, and find out about very cool stuff.. like this

HugeURL.com

We all hate those long URL links that wrap around several lines in an email. So there are many URL shrinkers

http://snurl.com

http://TinyURL.com

http://twhirl.nl

Here’s one that does just the opposite. Put any URL in the box, click a button and get a long URL.

Try this one.. it goes to the Best Seller Authors we site

Why print on boring old paper, when you can get your message across on some nice bouncy ping pong balls? The appropriately named PingPongPrinter can print dot-matrix messages directly onto the spherical surface of ping pong balls.

read more | digg story

I found this post showing Guy Kawasaki list of top blogs by category.

A great resource

read more | digg story

I was putting together a presentation on the power of focus today.

I find success when I focus to the future, then follow through to the finish.

Then I opened my email and found this for my friend Matt.

Matt Bacak The Powerful Promoter Presents Business Marketing With Todays Topic Laser project focus the key to success.

read more | digg story

We’ve been operating LaserPage.com for 12 years now, a long time on the net.

A few years back, we exploded our store sales with Intenet leads.. hundreds of new prospects called our business every day.

The breakthrough came when we start buying ads. All the search engine tricks were nice, but once Google Adwords and their competitors started up, we really took off.

Today, the market for used business laser printers has dwindled, and I spend most of my time on other projects. (writing LaserPage is a hobby now)… but when I do want more traffic for any website, the first thing I think of is PPC (pay per click) ads.

Even Better When They are FREE

I’m asked all the time “How do I get started with PPC ads?”.. it’s a big step to start paying every time a visitor arrives.

Why not get the ads for free?

Here’s a link to a little known report that show you how to get ads for free

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Ask it here.

We take any question you have. Our expertiese is in computers, networking, hardware, software, mac, pc, linux and everything online… blogs, podcasts, how to get a website, where to find traffic, building a mailing list, online promotion, web 2.0 (social networking) and more.

We even know a few cheat codes.

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