Fast-Growing Direct Mail Company Installs New RYOBI 924 Press at Austin, TX …

Direct mail production company Mailworks, Inc. this month installed a
new RYOBI 924A offset printing press at its new Texas facility. The
press was sold by Ferrostaal, one of the world’s largest distributors of
printing and packaging equipment.

Mailworks took delivery of the high-speed, 36-inch press at its Hutto,
TX, facility northeast of Austin in late August. By early this month,
the press was running at full capacity “printing profitable paper.”

It is the second RYOBI 924A for Mailworks. The company has a RYOBI 924A
press at its Spring Valley, CA, headquarters east of San Diego, that’s
been in production an average of 50 hours weekly since early 2008.
Mailworks designs, produces and delivers direct mail and last year
conducted more than 10,000 print campaigns for small businesses across
the U.S.

The installation of the new 8-up Ryobi press at the Mailworks Texas
center came none too soon, said owner Robert Hodges. His company has
recorded 25% average annual revenue growth and strong profitability over
the last seven years. Demand for Mailworks products and services is
strong despite challenging U.S. economic conditions.

The RYOBI 924A press delivers a 31% total annual cost savings versus
similarly equipped 40-inch presses, according to an audit by equipment
supplier Print Finishing Solutions of Placentia, CA. The reasons:
reduced energy consumption, reduced use of aluminum plates, paper and
chemicals, plus a compact footprint.

For Hodges, the hard financial savings prime the bottom line. That,
together with the press’s high reliability, consistently strong print
quality and the financial stability of Ryobi, were more than enough to
convince him that his next new press would also be a Ryobi. “It’s really
all about the economics: Ryobi is a ‘bang-for-buck’ decision. They’ve
got ‘bang-for-buck’ presses.”

Mailworks was established in 1987 to ensure quality, affordable and
timely production of customized direct mail pieces. Today, the company
handles all aspects of the direct mail process to final delivery.

Mailworks started business with an 11×17 offset duplicator, then quickly
moved to 2-up and 6-up used European presses. But relatively slow run
speeds and near hour-long makereadies were capping production.

In 2007, Hodges decided to start looking for a new flagship production
press, and by 2008, the first RYOBI 924 was installed.

“Demand for our services actually increased as U.S. economic conditions
worsened,” Hodges says. “Our clients found that the economy forced them
to pay much closer attention to their marketing costs—and, today, that’s
the new normal.”

With the first Ryobi installed in 2008, production of printed pieces
doubled per man-hour. Makereadies fell to an average of six minutes. And
business at Mailworks skyrocketed.

“Even in a good economy, not many companies have been able to sustain
mid-20s annual growth rate for seven to eight consecutive years,” Hodges
explains. “Not coincidentally, right after we got the first Ryobi, we
had a 54% revenue growth year, and then a 30% growth year after that.”

“Without question, the RYOBI 924 is a key driver of our success. When it
came time to decide on a flagship press for our Texas center, I knew
we’d be going with the same make and model.”

Both Ryobi presses were sold by Robert Ordway and Kian Hemmen at Print
Finishing Solutions, which represents Ferrostaal in California and
Hawaii. PFS has provided equipment and services to Mailworks for the
last eight years. Information on PFS is at www.printfs.com.

About Ferrostaal Equipment Solutions North America

Ferrostaal helps commercial, in-plant and package printers in the U.S.
and Canada make their businesses stronger, more innovative and
more sustainable. The company provides printing equipment, custom
financing, quick-dispatch technical support and overnight parts
availability through a large network of local and regional graphics
equipment dealers.

Ferrostaal markets and distributes the RYOBI® 1050, 920, 750/780, 760,
520, 3304 and 3302 series presses, Ryobi’s market-leading LED-UV curing
technology, and Ryobi’s inline casting-foiling system for package,
security and special effects printing. Ferrostaal also markets the full
line of highly automated cutters of all sizes from Shanghai Electric’s
Shen Wei Da, delivering printers new pressroom efficiencies. For more
information, contact Ferrostaal’s Houston headquarters at 281-741-6700,
email usasales@ferrostaal.com
or visit www.ferrostaal.us.
Ferrostaal urges printers to “Equip For The Future.”™

About Ryobi

Ryobi Ltd., Tokyo, is a diversified manufacturer of die castings,
printing equipment, power tools and builders hardware, with operations
on three continents and sales in more than 170 countries. It is one of
the largest manufacturers of advanced sheetfed offset printing presses,
hardware, software and related peripherals. Its high-speed, fully
automated, 2- to 8-up multicolor presses are respected for their
superior print quality, low total cost of ownership, operating ease and
efficiency, environmental responsibility and high reliability. The
company trades on the Tokyo Stock Exchange (T: 5851). For information,
visit www.ryobi-group.co.jp/en.

About Ferrostaal GmbH

Ferrostaal is a global provider of industrial services in plant
construction and engineering. As a technology-independent system
integrator, the company offers development and management of projects,
financial planning and construction services for turnkey installations
in the segments of Petrochemicals, Power, Renewables, Oil Gas and
Special Projects. As a supplier-independent full service provider,
Ferrostaal assembles complex modules for automotive manufacturers and
suppliers, and trades as an independent sales and service partner with
machines and installations in printing, plastics, packaging and
recycling. Essen, Germany-based Ferrostaal employs around 4,300 people
in more than 40 countries. In 2011, its annual turnover amounted to 1
billion Euros. Ferrostaal is a company of MPC Industries GmbH of
Hamburg, Germany.

Contacts

Ferrostaal Equipment Solutions North America, Houston
Mark Booth,
281-741-6700
or
Mailworks, Inc.
Robert Hodges,
619-670-2365

Leave a Reply

Your email address will not be published. Required fields are marked *